WHY STRUT?

Over 24+ Years in Business

Our expertise in non-surgical hair replacement is backed by over 40 years of combined industry knowledge from licensed Hair Loss Practitioners.

Comprehensive Hair and Scalp Treatments

Professional styling and thinning (free with hair purchase)
Scalp health and care, including scalp analysis and treatment plans
Low-Level Laser Therapy (LLLT)

Accessibility

Two convenient locations
Spanish-speaking services available

Discovery Sessions and Walk-Ins

Start with our Strut Signature Discovery Session – a personalized 4-step process to find your perfect solution and feel confident again!
Walk-ins welcome (we’ll schedule you for our next available time slot)

BOOK DISCOVERY SESSION

You Are Our Priority

Your experience at Strut is our top priority. We understand that hair loss is a personal matter, so we offer a warm, enjoyable, and safe environment. We specialize in customizing your wig or extensions to your face shape and will trim and style your selection at the time of purchase with no additional charge.

The Possibilities

Hair is youthful and sexy. Hair is confidence-boosting. At STRUT, we empower women—one client at a time. You will walk out of STRUT feeling confident and sexy with your hair. Our certified wig and extension specialists will educate you on your choices and answer any questions you have. The possibilities are endless! Hair loss affects 5 million women every year; don’t let anyone know you’re one of them.

Recover with Confidence

We specialize in innovative and holistic options for patients undergoing chemotherapy and radiation treatment. We have partnered with many local doctors’ offices, as their go-to studio for clients with hair loss. Please call your insurance provider before you come into the studio. This way, you’ll know if, and what, your plan will cover for your cranial prosthesis.

The Strut Difference

Our wig store has the largest, most comprehensive selection of cosmetic hair loss solutions. From wigs (cranial prosthesis), hair extensions, hair pieces, to topical solutions. We understand that your experience with us is the most important aspect of our interaction. We strive to create an easy, enjoyable experience for you and your guests. We invite you to come in and experience the difference at STRUT for yourself.

500+

Wigs/Hair Extension
Selection in Stock

32,400+

Clients Served

24+

Years Experience

Certified Hair Loss Practitioners

CHECK OUT WHAT OTHERS ARE SAYING ABOUT STRUT

Let us introduce ourselves

ABOUT THE STRUT WIG STORE

STRUT Hair Solutions is your local wig store with locations in Fresno and San Diego, CA. Our wig stores are meant for women to visit when they want to feel young, sexy, and free from the negative self-image that hair loss can cause. We are a community of stylists, trichologists, supporters, and survivors. Together, we share a passion for reigniting self-confidence and inspiring life through creativity and compassion.

Specialized Services

We specialize in medical hair loss solutions for conditions such as:

- Women’s Hair Loss / Chemotherapy-Related Hair Loss
- Alopecia / Trichotillomania

How it all came to be

WHY WE DO WHAT WE DO

Here at STRUT Hair Solutions, we are passionate about hair and we appreciate all things that make women feel confident in their own skin. We were established in 2002 with the simple vision of helping women feel good and empowered with themselves and in their appearance.

We take a holistic approach to hair loss offering wigs, hair extensions, and topical treatments and scalp analysis with treatment plan. We also understand that high-quality hair solutions are an investment; thus, we offer services like washing, drying, cutting, styling, and more, to help protect them. We offer a wide range of price points too—from the budget-conscious to the discerning client, looking for the best of the best.

Buying Guide

Shopping for a wig or hair extensions can be confusing and overwhelming. How do you know where to begin? How do you know what’s best for you? From synthetic wigs to human hair, lace front wigs, or hair extensions. This buying guide is meant to help you navigate through the clutter and find the product that best suits your needs so you can wig shop with confidence.

Walk-ins are welcome anytime. You can also choose to schedule an appointment for faster service.

We look forward to serving you!

Get Your Buying Guide Now

Our Specialized Services

Our Hair Loss Practitioners provide a variety of services:

In-studio Strut Signature Discovery Session ($39/$47, 50mins)
Wig Services – Wash, Style, and Refurbish
Extension Services – Cutting, Blending, and Maintenance
Customizing Services – Cut, Style, Perm and Color your wig or extensions
Low Level Laser Therapy, LLLT
Scalp Analysis w/ treatment plan
Assistance with Medical Billing. We are in-network with some AETNA Plans.

Get in Touch Now

Note From the Founder of Strut:

Hello, I’m so happy you’re here. I believe we all deserve to feel empowered in our own skin and I believe our hair is empowering. I believe when we feel confident with our appearance, we show up as our best selves.

I’ve had days I didn’t want to take a photo because my hair didn’t look good that day. I’ve had days I didn’t go out with friends because I was self-conscious about my hair. I ended up not being present because all I could do was think about my hair. That feeling sucks, but you can get past it as I did.

Using hair extensions, top hair extensions, and hair loss serums have changed my life. My extensions keep my hair full and healthy. I call it an instant facelift. As we get older, many of us can only grow our hair to a certain length, but now I don’t have to worry about that. No one ever believes my age, and I swear it’s the hair!

It is my mission to give everyone their power back to feel and look their best. The way I do that for people is through STRUT.

Today, after two decades in business—over 20+ years I’ve been here, in fact—we’ve helped thousands of clients, some of whom are now personal friends. My team of hair loss experts are just as passionate about helping clients as I am. We hope to see you here soon and get you strutting in your new hair too!

Helena Gibson

Founder – Board Certified Drugless Practitioner, Trichologist, and Licensed Cosmetologist

Kim’s Story

Watch Kim’s story above to learn more about her journey struggling with thinning hair, and understand where Helena’s desire to help others regain their confidence through hair all began!

Stay up to date with Tips and Industry Insights

The Strut Blog

We are passionate about sharing our knowledge with clients – and really anyone who wants to know more about wigs, hair extensions, and other non-surgical drugless hair loss solutions. If you want to know more about Women’s Hair Loss, Scalp Health, Thinning Hair, Laser Hair Therapy Treatment or just get more information about Hair Replacement options, we’ve got you covered. View all of our recent articles, please visit the Strut Hair Solutions Blog, and you can look through topics that you may find interesting.