Our wig stores were created for women to visit when they want to feel vibrant, sexy, and free from the negative self-image that hair loss can cause.
Come experience the Strut difference today.
You’ll be glad you did!

BOOK YOUR CONSULTATION NOW

Why Strut?

Over 20 years in business!
Appointments Recommended
Wig Store Walk-Ins (We’ll schedule you for our next available time slot)
2 Locations to Serve You
Professional Styling & Cutting (Free w/ Purchase)
Affordable Solutions for Any Budget
Spanish Speaking Available

Learn More About Us

Our wig studios specialize in Medical Hair Loss, such as:

You Are Our Priority

Your experience at Strut is our top priority. We understand that hair loss is a personal matter, so we offer a warm, enjoyable, and safe environment. We specialize in customizing your wig or extensions to your face shape and will trim and style your selection at the time of purchase with no additional charge.

The Possibilities

Hair is youthful and sexy. Hair is confidence-boosting. At STRUT, we empower women—one client at a time. You will walk out of STRUT feeling confident and sexy with your hair. Our certified wig and extension specialists will educate you on your choices and answer any questions you have. The possibilities are endless! Hair loss affects 5 million women every year; don’t let anyone know you’re one of them.

Recover with Confidence

We specialize in innovative and natural options for patients undergoing chemotherapy and radiation treatment. We have partnered with many local doctors’ offices, as their go-to studio for clients with hair loss. Please call your insurance provider before you come into the studio. This way, you’ll know if, and what, your plan will cover for your cranial prosthesis.

The Strut Difference

Our online wig store collection is the largest, most comprehensive selection of wigs, hair extensions, & topical solutions. We understand that your experience with us is the most important aspect of our interaction. We strive to create an easy, enjoyable experience for you and your guests. We invite you to come in and experience the difference at STRUT for yourself.

500+

Wig Selection in Stock

22,800+

Clients Served

20+

Years Experience

Certified Stylists

Let us introduce ourselves

ABOUT THE STRUT WIG STORE

STRUT Hair Solutions is a local wig store with locations in Fresno and San Diego, CA. Our wig stores are meant for women to visit when they want to feel young, sexy, and free from the negative self-image that hair loss can cause.

We offer high-quality products made by the most stylish and innovative wig designers. We are a community of stylists, supporters, and survivors. Together, we share a passion for reigniting self-confidence and inspiring life through creativity and compassion.

How it all came to be

WHY WE DO WHAT WE DO

Here at STRUT Hair Solutions, we are passionate about hair and we appreciate all things that make women feel confident in their own skin. We were established in 2002 with the simple vision of helping women feel good and empowered with themselves and in their appearance.

We sell wigs, hair extensions, and other hair products that highlight your own unique look. We also understand that high-quality hair solutions are an investment; thus, we offer services like washing, drying, cutting, styling, and more, to help protect them. We offer a wide range of price points too—from the budget-conscious to the discerning client, looking for the best of the best.

Buying Guide

Shopping for a wig or hair extensions can be confusing and overwhelming. How do you know where to begin? How do you know what’s best for you? From synthetic wigs to human hair, lace front wigs, or hair extensions. This buying guide is meant to help you navigate through the clutter and find the product that best suits your needs so you can wig shop online with confidence.

Walk-ins are welcome anytime. You can also choose to schedule an appointment.

We look forward to serving you!

Get Your Buying Guide Now

Our Services

Our licensed cosmetologists provide a variety of wig services:

In-studio Hair Consultations ($29, 50mins)
Wig Services – Wash, Dry, Style, and Refurbish
Extension Services – Cutting, Blending, and Maintenance
Salon Services – Cut, Style, and Color your wig or extensions
Laser Hair Therapy
Assistance with Medical Billing. We are in-network with some AETNA Plans.

Get in Touch Now

Note From the Founder of Strut:

Hello, I’m so happy you’re here. I believe we all deserve to feel empowered in our own skin and I believe our hair is empowering. I believe when we feel confident with our appearance, we show up as our best selves.

I’ve had days I didn’t want to take a photo because my hair didn’t look good that day. I’ve had days I didn’t go out with friends because I was self-conscious about my hair. I ended up not being present because all I could do was think about my hair. That feeling sucks, but you can get past it as I did.

Using hair extensions, top hair extensions, and lace front wigs have changed my life. My extensions keep my hair full and healthy. I call it an instant facelift. As we get older, many of us can only grow our hair to a certain length, but now I don’t have to worry about that. No one ever believes my age, and I swear it’s the hair!

It is my mission to give everyone their power back to feel and look their best. The way I do that for people is through STRUT.

Today, after two decades in business—over 20 years I’ve been here, in fact—we’ve helped thousands of clients, some of whom are now personal friends. My team is just as passionate about helping clients as I am. We hope to see you here soon and get you strutting in your new hair too!

Helena Gibson

Owner/Founder

Kim’s Story

Watch Kim’s story above to learn more about her journey struggling with thinning hair, and understand where Helena’s desire to help others regain their confidence through hair all began!

Stay up to date with Tips, Tricks & Other Info

The Strut Blog

We are passionate about sharing our knowledge with clients—and really anyone who wants to know more about wigs, extensions, and hair loss products. Whether you want to know more about alternative hair, new topical solutions, or just get more information about hair options, we’ve got you covered. To view all of our recent articles, please visit the Strut Hair Solutions Wig & Hair Blog, and you can look through topics that you may find interesting. Your comments and feedback will be considered and much appreciated!

What is alopecia? Here’s what you can do to help!

05/25/2023

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What is Alopecia? Alopecia refers to a medical condition characterized by hair loss, typically on the scalp but can also affect other areas of the body. It is a relatively common condition that can affect both men and women of any age. The severity and pattern of hair loss can vary widely, ranging from small patches to complete loss of hair on the scalp or body.

Hair Loss and Hair Thinning during Pregnancy

02/28/2023

I often hear clients in the studio talking about how thick their…

Hair Loss and Menopause-How does menopause affect my hair?

12/13/2022

Menopause typically happens to women about 12 months after a woman’s last period. Menopause is a normal part of aging for women. The duration of menopause is different for every woman depending on the woman’s lifestyle factors. Many women have trouble with menopausal symptoms, such as loss and thinning of hair, hot flashes, weight gain, trouble sleeping and more.

Women’s Hair Shedding Versus Women’s Hair Loss

10/11/2022

When a woman suddenly loses a lot of hair, as opposed to the average loss of 50-100 hairs per day, it is referred to as hair loss. The medical term would be Alopecia (and, it’s important to note that there are 3 types of alopecia). Most women typically lose between 50 and 100 individual hairs each day.